Home to acts like Psy, BIGBANG and 2NE1, South Korean record label YG Entertainment is one of the biggest forces in the global K-pop phenomenon.
The agency’s Seoul headquarters is where their artists record, work out, rehearse, learn choreography, play and eat at the famous YG Cafeteria that’s fed the likes of Justin Bieber,Quincy Jones and Will and Jaden Smith. As a part of Fuse News‘ week-long FUSE LOVES SEOUL: From K-Pop to Hip Hop special, host Liz Walaszczyk got an exclusive inside look that you can watch above.
But not just anybody gets the five-star treatment from YG HQ. Artists need to work hard to earn it.
The label’s latest act—newly-created boy band WINNER—will release music this month after competing for their K-pop debut on a reality show, Who is Next: WIN, against another YG male act.
“We were happy that we won and sad for those who lost,” rapper Mino tells Fuse in their U.S. television debut. “There were a lot of mixed emotions, so we cried together.”
Look out for more segments on YG artists like BIGBANG, Epik High and Lee Hi coming later this week as FUSE LOVES SEOUL: From K-Pop to Hip Hop continues.